Betamax的生日快乐,索尼的下一件大事

Chris Mills 03/14/2018. 17 comments
Past Perfect

1975年5月10日,索尼在一大堆报纸上刊登了全版广告,以自豪地宣布新产品“下一件事”Betamax的到来。

在推出时,Betamax是第一款打入市场的家用录像机。 但众所周知,JVC发布了一款录音机,不久之后就使用了VHS。 与VHS的两个小时相比,Betamax磁带更笨重,更昂贵,并且只能容纳一小时的电影。

反思过去技术广告的夸张声明总是很有趣。 但Betamax传奇故事仍然是现代时代的好警示故事:竞争格式几乎总是以一个占统治地位的赢家和一个失败者为最终结局。 啊,进步。

H/T @RetroNewsNow


Contact the author at chris@gizmodo.com.
Contact the author at chris@gizmodo.com.

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